Zen Breath 3-2-1

Note: You are receiving this email because you subscribed to my weekly 3-2-1 newsletter or you subscribed to the Koi Zen Cellars newsletter. Every Friday, I share 3 wine terms, 2 quotes from me, and 1 question for you to ponder. Occasionally, I also send out long-form articles on habits and self-improvement.

"In my former career I could close million dollar contracts easily - before we opened the winery, I thought to myself - how hard can selling a $30 bottle of wine be? Then I realized that the $30 isn't so hard - it's selling 33,000 of them that is hard."
~ The Zen Winemaker ~

3 terms, 2 quotes, 1 question

May 14, 2021

Happy Friday! Time to wrap up this week and get ready for the next! Take a deep breath and kick off the weekend on a positive note. Let's consider where we have been, improve it, and move forward next week. Packing the most content into the least words and trying to change the world, one glass at a time.

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3 - Wine Terms - Grape Anatomy

1. Rachis: Also known as the stem which attaches the berries to the vine. At Koi Zen we harvest the fruit as whole clusters keeping the berries intact until they reach the winery where we remove the rachis and discard it. Often we will also de-stem the fruit and not crush the berries and ferment whole berry to increase the forward fruitiness of the wine.

2. Skin: The outer part of the berry which holds in the pulp and pips. Almost all wine grapes have a yellowish/greenish pulp containing water, acids, and sugars. The skin of the grape provides most of the color, flavor and tannin in a wine. White wine is fermented without the skins while red and orange wines ferment with the skins, pips and sometimes stems for flavor. The sugars in the pulp are converted to alcohol during fermentation.

3. Pips: Also known as seeds. Most wine grapes are much smaller than a table grapes and harvested much sweeter, around 25% total sugar per volume. They also contain 1-3 seeds which are used during fermentation of red wine to add tannic structure. A winemaker can check the maturity of growing grapes by checking how much sugar there is and the color of the pips - if they are brown and crunch when bitten the fruit is physiologically mature and ready for wine production.

Note : In red wines - the smaller the berry, the higher the skin ratio to the pulp ratio giving wines more flavors, color and tannins. This can be experienced by comparing Merlot grapes [larger than] Cabernet Sauvignon grapes.

2 - Quotes from Me:

1. "Whatever you do, find ways to do it: fast, better and cheaper - by doing so, huge progress can be made" ~ The Zen Winemaker

2. "Learn by doing, not by reading" ~ The Zen Winemaker

1 - Question to ponder:

Many of us are digitally connected to the world 24/7 - almost to the point, if not past the point of addiction. The slightest beep will cause us to drop what we are doing out. Have we become Pavlov's dogs drooling at the sound of a bell?

The question to ponder is if this is a good trait or something that needs to be addressed like an addiction?

Is it time for a digital detox and if so - how long would you last?

Could you go a week without your gizmos?

And if you answer no because of X, Y or Z (work, family, friends, etc..) then who is really in control of your life? Facebook, Email, Google or You?

Bing.... I got a friend request

P.S. Please take an hour of your precious life and watch Social Dilemma on Netflix,  I want to hear from you.

~~ Notice ~~

Social Media is not Social at all



[ soh -sh uh l ]
  • a social gathering or party, especially of or as given by an organized group: a church social.

P.S. Coming to the winery with friends is very social

Darius Miller - The Zen Winemaker

P.S. Let me know what you think of the 3-2-1 newsletter - or better yet, share with your friends - it would be much appreciated.

Author of a #1 best seller:
'The Zen Winemaker - Follow Your Dreams & Overcome Your Fears'

Creator of:

'The Zen Wine Tasting Journal - Life is too short to drink bad wine, or to wear ugly underwear.'

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